
Toyota City Plaza is the only official Toyota dealer in Ukraine with 100% Japanese investment. The company represents the gold standard of Japanese service, quality, and customer trust.
The challenge: To create a modern, technologically reliable website that combines the brand image of Toyota with full commercial functionality. The interface needed to be user-friendly, informative, and emotionally engaging — for customers who choose Toyota not just as a car, but as a lifestyle.
The project included:
– UX research and development of a user-centric site structure: car models, service, test drive booking, showroom, special offers;
– Design in line with Toyota’s aesthetic, emphasizing simplicity, innovation, and trust;
– Responsive layout and mobile optimization;
– Integration with internal CRMs and application forms;
– SEO optimization and analytics integration;
– Fast loading speed, intuitive navigation, and multilingual support.
The result: Toyota City Plaza received a cutting-edge digital platform that reflects Toyota’s values and delivers a seamless experience for prospective clients. The site became a key communication tool for the dealership, uniting service, sales, and branding in one online space.